Oh good, lets put science communication into the hands of an advertising company. That will go well.
Notes
ORCID *only* open, non-profit, community-governed entity on Nature’s list. Be nice if funders backed it more. http://goo.gl/FKcmfx
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@rmounce See http://api.crossref.org. This is what we are focusing on these days. Suports date filters.
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@janepipistrelle Yay!